Marketing Manager – Consumer Brands
This is a brand new job opportunity that has been specifically created due to a recent surge of popularity in the consumer market for a range of cutting edge products that have taken off globally. Right from the outset this is a chance for the Marketing Manager to devise the strategy and execute the implementation for consumer advertising and promotion with the aim of elevating the brand identity of, and create higher levels of awareness for this range of products, some of which are print products from digital source. The role is responsible for the direct management of the brands within the UK market but will also involve coordination with managers in other EU territories. Key responsibilities will include: developing, planning and implementing successful advertising campaigns to include a variety of media including TV, press, cinema; developing and implementing cohesive web marketing programmes to include vendor cooperative campaigns, brand social media and web optimisation for direct marketing activity; providing trade support activity for in-store promotion for key retail; extensive agency management; coordinating NPD feedback and research activity; effective budget management; effective communication with all colleagues within the UK and Europe, as well as to external customers. This role specifically requires an experienced, dynamic and driven consumer marketer with direct marketing experience and a genuine passion for brands. It is essential to have digital marketing experience as well as experience of developing and implementing integrated marketing plans campaigns which must include both digital and TV. A commercial focus and a broad skill set is required as well as strong agency management background. Due to the location of our client’s offices they are commutable from: Luton, Bedford, Letchworth, Milton Keynes, Cambridge, Northampton, Biggleswade, Rushden, Wellingborough. For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period. Please upload a Microsoft Word version of your CV where possible, excluding textboxes or images, as this can affect the consultant’s job matching process and therefore your details may not be picked up for a role. Our Brand Recruitment app is available now to download on all smart phones and tablet devices. You can download it now on your app store or by visiting our website. Search Brand Recruitment on Facebook, Twitter and LinkedIn to hear about all of our latest jobs. Brand Recruitment offers the services of an employment agency for permanent work. Visit Brand Recruitment online at http://www.brandrecruitment.co.uk/ to apply for other key marketing jobs in the Central and Eastern region. If you have not heard back from us within seven days please assume that your application has not been successful.